Brand new range packaging
Client: Scope
Brief
︎
Create a new packaging design concept for the ‘Brand new’ items in our charity shops.
Role
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Design.
Outcomes
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I designed a packaging range to elevate Scope’s ‘Brand new’ products whilst still presenting them as good value. Using the dark purple colour from the brand palette with pops of brighter colours in the text created a modern, functional style.
The design system can be adapted across a range of products and the use of different coloured text creates variety and interest.

